Another day, another TikTok trend emerges. This time, the main focus is on the lips. Users of the app are obsessed with cherry cola lips, with the hashtag already amassing well over 12.8M views. As you might deduct, cherry cola lips are created by blending shades of brown and red to create a juicy, coke-inspired pucker. For those who have been intimidated by sporting a darker lip color, this trend is a great way to dip your toes into bolder hues. And as a certified Lana Del Rey girlie myself: The overall vibe is very much giving big Born To Die energy.
In short? The look — which has been around for decades — is no doubt reminiscent of red-tinted, brown-hued cola drinks. In line with its memorable name, the buzzy lip combo uses a deep brown lip liner on the outer edges of one’s pout, before going in with red lipsticks and glosses fora blended ’90s-era effect. To dive into this fizzy, cherry cola lip trend, scroll ahead to discover how you can recreate this look.
Before applying any product, we recommend you start with a moisturizinglip balm to prep for all of the products to follow. Start by applying a layer of Benefit’s Benetint to infuse your natural lip color with a rosy tint. Now, it’s time to add the cola in the cherry cola lip trend by utilizing a brown lip liner. MAKEUP BY MARIO Ultra Suede® Sculpting Lip Pencil in the shade Chris – cinnamon brown is the ideal brown shade, reminiscent of the soft drink, but any warm, saturated color will do. For a fuller appearance, slightly overline your lips, focusing on the cupid’s bow. If you want to ensure a seamless transition between brown and red, blend it with alip brush – but note that this step is optional.
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Finally, top off your lips with Kylie Cosmetics tinted butter balm in the shade moving on. This has a beautiful deep red hue that will round out the look. Like a two-in-one lipstick and soft gloss, the most impressive thing about this formula is just how full-coverage and pigmented they are. The balms are very, very moisturizing, and creamy and apply so smoothly without any stickiness.
Now if the goal is to balance out the brown and red tones, use Hourglass Phantom Glossy Lip Balm in the shade Lure. This has a beautiful deep purple hue that will round out the look. It kind of feels like glossy lipstick even though it’s technically a glossy balm. Either way, the color payoff is perfect—it’s not as intense as lipstick but has more of an impact than a tinted balm. It’s shockingly smooth and creamy and glides onto the lips, leaving such a nice high-shine finish. It feels incredibly luxe—it comes in gold packaging, max hydration, and buildable color and it has an immediate cooling sensation, which feels amazing.
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If you’re not so much a red lipstick lover, you can tone down the vibe with a more terracotta or pinkish red instead of a more traditional hue either way the viral cherry cola lip trend is certainly one for the books. We’re positive this vampy lip trend is going to be recreated now and into the next season to accent autumnal ensembles.
When Mary Phillips shares makeup advice, we listen. The makeup artist works with stars like Kendall Jenner, Hailey Bieber, Kim Kardashian, Jennifer Lopez, Priyanka Chopra, Salma Hayek, Dua Lipa, and Hailee Steinfeld. Most recently, Phillips found herself in the limelight for underpainting, a viral contour technique that involves contouring and highlighting the face before putting foundation on.
Since then, Phillips has shared makeup tutorials and hacks on her Instagram and TikTok. Hermost recent tutorial involved “cherry cola lips,” which have gone viral on TikTok. Cherry cola lips involve lining your lips using a nude or burgundy lip liner before filling them in with cherry-red lip color and finishing with a gloss.
Inspired by the colors in a glass of cherry-flavored Coke, this lip trend plays with textures and colors for a fun and flirty look perfect for late summer. Keep reading for Phillips’ take on the trend.
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Step 1: Line
Start by lining your lips with a nude pencil or pick a burgundy-leaning tone to pack a bit more punch. Phillips chose a tawny-colored neutral and over-lined her cupid’s bow.
Let me be the first to say that I’m all for ending the internet’s obsession with naming beauty and fashion trends after seemingly random foods (tomato girl? blueberry milk nails? SOS). However, if there’s one food-or-drink named trend that I can get behind, it’s latte makeup. Aside from being admittedly aptly named, the viral look is easy to recreate and is uber-flattering on all skin tones and eye colors.
The latte makeup trend is essentially exactly what it sounds like a sultry, bronzed makeup look created with different natural shades of brown. Warm coffee colors are highlighted through a creamy bronzer, a smudged brown eyeliner, and ajuicy but neutral-toned lip. For those of you with perpetually rosy cheeks, latte makeup is a win because it eliminates bright pink or red blushes and instead focuses on more bronze, neutral tones. The term was coined on TikTok by beauty guru Rachel Rigler, but the look itself originated from Australian makeup artist Tanielle Jai (who, for those invested, has stated that she is totally behind the “latte” name).
Say hello to “latte makeup.” And just like the countless coffee orders that range from every single shade of espresso and beige — the trend, too, is all about using natural shades of browns and bronzes to create a truly sun-lit glam.
Why underpainting, you ask? Well, the method creates a softly contoured look underneath your favorite products. And to get the best results, you typically should be reaching for lightweight complexion products, like glowing skin tints with a more sheer, buildable finish.
As for the inspo pic that the latte glam is based on? Well, Australian-based Tanielle Jai is the makeup artist behind the look (which dates back to around 2018). In a recent Instagram post, she notes: “They call this the “latte makeup” but it’s just bronzed makeup using caramel tones.”
Of course, if you’re watching The Idol, you may see a similar sultry look on Lily-Rose Depp, throughout summer, this toasty, sun-kissed glam has been everywhere.
@Monica Ravichandran ✨ I WASNT EXPECTING TO LOVE IT 👁️👄👁️ OBSESSED 🤌🏽✨🤎 Latte makeup on brown skin part 2 🤎 inspo @Rachel Rigler Products are linked in my LTK with shades @Half Magic Beauty brown blush @about-face matte fluid eye paints @Rare Beauty metallic shadow sticks @makeupbymario highlighter @Persona Cosmetics dark brown eyeliner @Maybelline New York tattoo studio gold eyeliner @Tower 28 Beauty oneliner and lip jelly #browngirlmakeup#lattemakeup#lattemakeuplook#brownskinmakeup#desi#melaninmakeup#makeuptrends#viralmakeup#browngirlfriendly
With over 28M views and counting, it’s time to sip on this café au lait trend. Don’t worry, we’ve got you covered with an easy breakdown on how to achieve the latte girl makeup look.
The base of the latte makeup look includes a sheer-coverage foundation or skin tint, cream bronzer, concealer, and a powder bronzer to seal it all in. To achieve a natural, sun-kissed effect, Rigler recommends putting your foundation or skin tint everywhere except your nose to let your natural freckles come through; you can also use a freckle pen to create freckles after finishing the base. Add a healthy amount of cream bronzer or contour to your cheeks, a little bit of concealer wherever you need it, and blend well. Finish with a powder bronzer, and you have a latte makeup base.
After watching dozens of latte makeup tutorials, I can confidently say that there is no “wrong” way to achieve a latte eye. For an everyday recreation of the look, you can blend your powder bronzer into your crease, add a bit of smudged brown eyeliner to your lash line, and call it a day. If you want to make your latte makeup look to be a bit more glam, use a darker brown eyeshadow in your crease, add a smudged brown eyeliner to both your lash line and water line, and pop a bit of gold eyeshadow on your inner corner for a sexier iteration. Regardless of how you opt to create your latte eye look, minimal mascara is key for allowing the brown tones to shine.
To finish your latte look, a neutral lip is the way to go. Grab your favorite nude, caramel-toned, or brown lip liner, and finish with a gloss that contributes to the melted effect of the makeup. In her original latte makeup tutorial, Rigler takes the excess bronzer and foundation left over on her beauty blender and pats it over her lips before applying liner for an even more neutral look.
How to recreate “latte” makeup on different undertones
If your initial reaction to latte-inspired makeup looks is “No way, that’s not for me,” think again. Many of the original pictures and videos of the viral trend are used on people with bronzed, olive complexions, but the look is just as flattering on fairer and deeper skin tones alike. (That’s right, fair-skinned gals—you don’t need to self-tan to high heaven to achieve the look).
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Jai has released several follow-up videos explaining how to recreate latte makeup on different undertones. People with cool undertones should lean into ashy, taupe-y browns, while those with warm undertones should seek out browns with a pinker undertone. Prioritizing shades of brown that will compliment your skin tone—rather than wash it out—is the key to making latte makeup work for you.
Never thought we’d find a lip liner for $2… But here we are. Say hello to TikTok’s latest obsession: Italia Deluxe’s UltraFine Lip Liner, $2, AKA the lip liner creamier than butter but cheaper than your daily latte. Here’s why four million TikTokers (and us) cannot stop talking about it.
What it is: An easy-to-use pencil lip liner that glides effortlessly with minimal effort and zero tugging. Oh, and it’s available in 31 saturated shades.
The hype: Although humbly priced at $2, these pencils rival some of the best-selling formulas in the lip liner bizz (but more on that later). @loveashleyzenith says she’d still buy them even if they were x5 more expensive – if that doesn’t explain the hype, we don’t know what will.
This is for anyone gutted that KKW Beauty’s lip liners were taken off the shelves – you’re in luck! Shade Light Brown of the Italia Deluxe lip liners is considered a near-perfect formula dupe of the discontinued Shade 2.5, a gorgeous golden brown. Plus, it’s MUCH cheaper. Fair warning, there’s a difference in the packaging (one’s a twist-up), but for that price point? We’ll take it.
You’ll be hard-pressed to find a shade that doesn’t grab your attention. From coffee browns to burgundies, bold reds to berry mauves, there’s something for everyone. For a gorgeous nude shade, try Terra Cotta on fair complexions and Chocolate and Cabaret for a divine look on rich to deep skin tones.
What we liked: Discovering drugstore formulas is always exciting, but a $2 formula that performs better than its Spenny counterparts? That’s rare. It’s impossible to ignore how it delivers a shot of color with a single swipe – shook. Makeup newbies will adore its buttery texture, especially since it blends out in seconds, making it so much easier to line, sculpt, and define pouts.
FYI: Size matters with lip liners, and thankfully, these are longer than most, translating to increased product and value for the $2 bucks you spent. *Cue the squeals*
What we didn’t like: Cream lip liners – like this one – can be more likely to smudge, so don’t forget to re-examine your lip look every few hours. On the downside, regular top-offs also mean that pencils’ sharp tips are bound to become blunt after a few weeks. If only they included a built-in sharpener… But we’re just nit-picking here.
The bottom line: STOCK UP! This pigmented lip collection is (undoubtedly) the drugstore steal of the century, with $2 lip liners in 31 colors. While we’re obsessed with the price tag and the shade range, we have to admit that our fave feature is that it blends like butttahhh – #love.
Disclaimer: Every product we review has been independently selected and tested without bias by our editorial team. Although some brands allow affiliate links, we never take payment to review products, so we may earn a commission if you purchase a product by clicking on one of our links.
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