The Influencer world has completely evolved and transformed in ways none of us could have ever imagined. Today, one 42-minute “tell all” YouTube video can create drama heard all around the world. Vloggers are fighting and the internet is eating it up.
But it goes beyond petty feuds and fueling “tea accounts.” The opportunities that come from social media are endless. Just a few short years ago, it was almost unfathomable that you could make a living by being an Influencer, but here we are.
Tiana Musarra, a New York City native who currently resides in Miami. She started her YouTube channel in 2019 to share fitness tips and to showcase her style with brands who she was working with. One year later, she has more than 340,000 YouTube subscribers with over 30,353,346 views, and an Instagram follower count of more than 330,000.
Tiana is a 22-year-old positive upbeat Latina that continues to grow and strive while mixing beauty with self-worth, which has grown her channel in a positive light that keeps her supporters entertained which is impressive and admirable. She has been able to work with different brands because of this.
Read on to find out how Tiana’s life has evolved since launching her channel and the new ways she learned to connect with her subscribers.
Q1: How did you get into the influencer realm?
when I started making videos on YouTube I started using my Instagram more and being consistent led into that realm.
Q2: How did you get into modeling?
I did modeling when I was younger and was signed to an agency, but stopped for a while. When I started using social media more I started taking it more seriously.
Q3: What do you enjoy most about Modeling and YouTube?
Love being able to create, travel and work for myself.
Q4: Can you recall one unforgettable moment that happened on a photo shoot set?
Hmmm… probably walking my first runway at Miami Swim Week. I always wanted to do that so getting the opportunity to do it was awesome.
Q5: Do you have any beauty and skincare routine that you follow religiously? If so can you tell the viewers some tips on how to get beautiful clear skin like you!
Yes, I always put eye cream in the morning and at night no matter what. Best thing would be to drink a lot of water and always wash your face before bed. I also make sure I get facials twice a month at the Box Med Spa too. I’m obsessed with skin!
Q6: You are always positive and upbeat! What about your spiritual routine? How do you keep zen?
Wake up and say what I’m grateful for then pray. Throughout the day I pray and before bed I do the same ritual that I did in the morning. Of course, I go through some tough times but my faith gets me through them.
Q7: What have you learned from being around other beauty creators?
I’m not around many but what I learned is that you should always be yourself and do things you actually enjoy not just for money.
Q8: Define beauty in your own words?
Beauty to me is just loving the way God made you. Confidence is beauty.
Q9: What advice can you give to the younger generation who is interested in following your footsteps?
Be consistent, be yourself no matter what and ignore the negative people. If you let someone upset you on the internet in this life style you won’t make it far. You have to have thick skin.
Q10: What aspect of this artistry excites you the most?
Always having somewhere new to see and learn about. Also how it pushes me to come out of my comfort zone.
Q11: Do you have any upcoming events that we should watch out for?
I have a few things coming, like a new song that I wrote which is dropping very soon.
Q12: Speaking of music, heard you wrote a song called “Heaven”, which is beautiful by the way. Are we going to hear more music from you?
Thank you so much. Yes definitely, I have a new song dropping in May and some more cool stuff on the way.
Q13: Is there any woman who inspires you? Why? (In life, fashion, music, etc)
My mom. She used to be a model in Colombia and is always teaching me valuable things. Sofia Loren, because she is classy but still sexy at the same time. Kim Kardashion because she does what she wants and never worries about what other people think which admirable. She is smart, successful, and family oriented.
Q14: What are your plans for modeling and how are you preparing yourself for all the wonderful blessings?
I’d like to sign to an agency that feels right me. While that is in motion, I’m just making sure to stay busy and creative. Whatever God brings my way, I’m thankful for.
Q15: Tell us some fun facts about yourself that your supporters don’t know
Used to play the trumpet. People always laugh when I tell them that.
Q16: Are you in college? If so, what is your major?
Yes, I am. Almost done with my Bachelors Degree in Hospitality Management.
Q17: Describe your typical day to day life?
Wake up, pray, have coffee, work out, record a video, take photos, edit, do school work. If I still have time after all that, I’ll watch anime or write music.
Q18: What motivated you to start your own YouTube Channel and to start writing music?
For YouTube, a friend gave me some advice and pushed me to do it. And for music, I always wrote my feelings down in my notes or a book , and one day I was like I need to hear this sung. The song came to life and so from that day on I just never stopped.
Q19: Your supporters tune in for your style and fitness advice all the time. But, where do you get your daily inspiration from?
I get a lot of inspiration from women from back in the day like Sofia Loren. As well as Kim Kardashian-West, I love her style. As far as fitness goes, I always workout to be healthy and do feel good.
Q20: What would you say is your go-to fitness routine and meal prep?
I train lower body, upper body and cardio each 2x a week and I actually don’t do meal preps. Just try to get enough protein in the day and eat enough meals.
Q21: When was the turning point for you when you realized that your social media presence was shining brighter than ever before? And how did the newfound popularity transform your personal life and your professional?
I don’t consider there to be a real turning point because I don’t think I’m anywhere close to being where I want to be yet. But, what has been cool was when my videos hit over a million and when I would go to random places and people knew me. The way it transformed my life is that I realized you have to be really careful who you are around and who to trust.
Q22: Do you have any other interests/hobbies unrelated to fashion and fitness that you are also passionate about?
Love looking at art and listening/learning about music.
Q23: Being an Influencer comes with a lot of criticism, so how do you keep your faith alive?
I pray and talk to God about everything and go to church on Sundays. you have to remind yourself no matter what you do, people will have an opinion so you can’t worry about it. Just live your life.
Keep up with Tiana Musarra amazing work on her YouTube and on Instagram here!
Who would you like to see me interview for my next WOMEN WHO INSPIRE? Let me know in the comments below!
MORE WOMEN WHO INSPIRE:
– WOMEN WHO INSPIRE: CHATTING WITH FITNESS GURU, MODEL & REALITY STAR JENNA COMPONO
– LAURA
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