Mascara has been a staple in our makeup routines for ages, so it’s surprising to see so many people, especially Gen Z, embracing a mascara-free look. But don’t get it twisted, this trend isn’t all about going bare-faced. Many are still rocking a full face of makeup, just skipping the lashes. Interestingly, ditching this step can draw attention to other features, like your cheekbones and facial structure. As they say, please don’t knock it until you try it! Here’s our guide to mastering the full face, no mascara makeup trend that’s taking over.
As expected, this look starts with your usual routine. Prep your skin thoroughly, then move on to your favorite foundation and a creamy concealer. Lightly sculpt your face with bronzer to add warmth during the cooler months. Pair the chiseled cheekbones with a blush that complements your natural undertones for a fresh, radiant flush. To lock it all in, strategically set areas under your eyes with a loose powder, keeping your base intact.
For the eyes, less is more. Stick to soft, everyday tones like a wash of warm brown or subtle gray across your lids to add depth. Then, tight-line your upper waterline to enhance your lash line without looking too done up. Instead of mascara, focus on curling your lashes for a natural lift and consider applying a lash serum for added shine. You can dab a tiny amount of balm, like Aquaphor, on the tips of your lashes for a glossy finish. Wrap it up with a swipe of your favorite lip color.
The full-face, no-mascara makeup trend is effortlessly chic and versatile!
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