With the recent rise of the latte makeup trend circulating on TikTok, it was only a matter of time for it to morph into another drink. Its natural succession is matcha latte makeup, which focuses on incorporating touches of earthy green. Think your go-to matcha drink order but recreated on your eyelids. This fun, colorful eye makeup is just beginning to pick up steam on the social media app, but we expect it to be an instant hit amongst beauty enthusiasts all over the world. Whether you are a true matcha fan or not, one thing is for sure – this matcha latte makeup looks good on everyone, so you’re not going to want to sit this one out.
Contrary to the latte makeup trend that uses similar shades of brown all over, your face makeup should be complementary to the green lids. Keep your base makeup clean and minimal, as you don’t want it to compete with the eyes. We suggest cream-based products like the Ilia Super Serum Skin Tint and a muted pink blush like the Rare Beauty by Selena Gomez Soft Pinch Liquid Blush in light peachy coral. A fresh, natural look is a striking contrast against the saturated eyes.
When it’s finally time to work on the matcha part of your look, start with a primer to ensure the eyeshadow look lasts all day. The primer also strengthens the eyeshadow tone to make it more vibrant. If possible, secure an eyeshadow palette that has multiple shades of green to make this look virtually effortless. From there, find the closest matcha shade and sweep this all across your lid. You can use a brush and a neutral shade to blend this green hue for a softer effect. If you want a smokey, nighttime-ready look, pop in a darker green in the outer corners for some dimension. As a final touch, you can even take a shimmery green to apply to the inner corners of your eyes.
That’s all there is to this easy matcha latte makeup. As they say, drink your greens and wear them too!
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