Strawberry season isn’t just for your smoothies—it’s for your makeup bag too. 🍓 The flirty flush we fell for last summer (hi, Hailey Bieber!) is back and sweeter than ever. This time, it’s a little dreamier—dewy skin, soft berry lips, and that fresh, just-bitten glow that looks like golden hour in makeup form. While guava girls may be vibing, strawberry beauty is still stealing hearts with its effortless charm. Easy to recreate, impossible not to love—this is your sign to bring the look back before the summer sun sets.
Scroll for the products I’m currently using to turn these cheeks into strawberries—who knows, maybe I’ll grab a real one too. 🍓😉
The Base 🍓✨
Strawberry makeup begins with skin that appears as if it has just drunk a tall glass of water. Hydration is key—so begin with a juicy primer or serum to get that lit-from-within glow. I like to follow it up with a lightweight moisturizer that melts right in (no pilling, no drama).
Skip the full-coverage foundation—this look calls for something breathable, like a skin-loving CC cream that lets your freckles peek through. Now for the blush moment: go for a creamy or liquid formula in a berry-kissed shade. I’m currently crushing on Saie’s Dew Blush in ‘Flirty’—tap it on the cheeks and across the bridge of your nose for that sun-kissed flush.
Finish it all off with a dewy setting spray (I’ve been misting the Dibs LoveBeam on like it’s perfume) to lock in the glow and give your skin that just-bitten, glowy finish.
Finishing Touches 🍓💋
Keep the rest of your makeup light and effortless—this look is all about those juicy cheeks doing the talking. On the eyes, skip anything too bold and sweep on a soft shimmer shadow (champagne, peach, or pinky-nude vibes only). Want a little more definition? Try a subtle tightline on the upper lash line—no one will know, but they’ll notice something.
A few swipes of your favorite mascara and a quick flick of brow gel to fluff and lift, and you’re halfway to berry bliss.
Now for the lips—aka the cherry (or strawberry) on top. Go in with a high-shine gloss in a berry-pink tint. I’m currently obsessed with the Laneige Glaze Craze—it’s glassy, plumping, and not even a little bit sticky. Just juicy enough to make your lips look kiss-me-ready.
Radiance, Unfiltered 🍓
Strawberry makeup isn’t just a trend—it’s a whole vibe. Soft, flushed, and effortlessly pretty, it’s the kind of look that makes you feel like you… just with an extra pop of color. Whether you’re heading to brunch, lounging bare-faced, or chasing golden hour, this sweet little routine brings the beauty (and the berries).
These are the exact products I’m using to get the look—because if I’m turning into a strawberry girl, I’m doing it right. 🍓😉
This season, the juicy lips will be everywhere. Not-for-nothing brands like Kylie Cosmetics, Mac, Tarte, and even She Glam, are joining this trend.
We show you what our favorite products are and some tipsto achieve that plumped look.
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Some tips for you to achieve the trend of Juicy Lips
Line, line, line!
A good lipstick look is never complete if you don’t use eyeliner. In addition to making your lips look much bigger, it will help give them a definition.
Try this combo, and you will see that you will love the result.
Another tip we have for you is to take care of the amount of product you apply. These lipsticks have super creamy formulas, almost with lip glossconsistency, so don’t twist your applicator too much and place a reasonable amount of product. To spread it on your lips, you can support yourself with a brush or your fingers better.
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Our favorite lipsticks to achieve the Juicy Lips trend
With its thousands of beauty trends, TikTok is the perfect place to find makeup, hairstyle, and skincare, but we can also get lost among so many tips, so we bring you the 7 keywords that are most popular in the application, according to the eyelash brand Lilac St.
From Latte Makeup, Glass Skin, Facial Yoga, and Barbie Botox, these trends are a must to look at and try.
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Top 7 beauty trends on TikTok today
Barbie Botox
Inject Botox into your shoulders to look like a Barbie? TikTok says yes. This trend takes the top spot of the moment and consists of two injections of Botox, one in each shoulder to reduce the appearance of the muscles in the area. In addition to lengthening your neck, it will help you release tension.
Barbie Botox isn’t anything new … It really can help migraines … Consult a neurologist for headaches and it might be covered by insurance. … #barbie#traptox#barbiemovie
With the latte makeup trend, you can wear your favorite drink in your makeup. It consists of makeup mainly with brown and gold tones. The bronzer and nude lips are key to this look.
Latte makeup 🤎 Had to try it for myself. Basically just a warm sultry beat ✨ Opted for something a lil warmer compared to some of the cooler toned ones ive seen 🤎 Product details ☕️ Foundation: @esteelauder Double Wear Concealer: @maybelline Age Rewind Concealer in shade 10 Cream Bronzer: @milkmakeup concealer in shade 25C Powder Bronzer: @maccosmetics Radiant rich rosy skinfinish Blush: @narsissist Exhibit A Top Eyeliner: @hudabeauty Kohl eyeliner Eyeshadow Palette: Future Flame (shades used: Embark, Blockchain Brick, and Rule Shadowsticks: @Rare Beauty Mascara: @yslbeauty Bottom Eyeliner: @milkmakeup in Limitless Lip Liner: @rarebeauty shade Strong Lipstick: @esteelauder shade 567 Knowing Lip Gloss: @patricktabeauty Major Volume Gloss in Superficial #lattemakeup#beautytrends#beauty#lattemakeuptrend#lattemakeupblackgirl
If you want skin that looks flawless, you have to try the Glass Skin trend. Inspired by K-Beauty, the key to achieving this look is to have super-hydrated skin.
If you try facial yoga, all the muscles in your face will thank you. It consists of facial exercises that will help tone your face and that can be performed with instruments such as gua-sha,face rollers, and even your fingers.
Although the 2010s were dominated by Kylie Jenner-style mattelipsticks and matte lips, in 2023 this is a thing of the past.Now,glossy lips are the most popular. Among so many new releases oflip oils and glosses, there is surely one perfect for you.
One of the most popular beauty trends on TikTok and has been on the rise for years. Faux freckles (or false freckles) are the perfect complement to any makeup look. They will give you asunkissedeffect and nowadays, there are many special products for you to paint.
Plain and simple, the only thing more impressive than Taylor Swift’s voice is her makeup routine. Need proof? The singer-songwriter performed a 44-song setlist during a massive—and we mean massive—thunderstorm in Nashville earlier this month during her much-anticipated Eras Tour. (If you haven’t seen any of the videos from the show, you need to watch this.) Although the rain initially delayed the show, it didn’t have anything on Taylor’s makeup. Once the shelter-in-place weather advisory was lifted, Taylor performed for four hours in the downpour—all without her makeup running, smudging, or moving.
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Following the rain show, fans and beauty buffs alike have become consumed with finding out which products the superstar uses. Luckily, celebrity gossip account Deuxmoi took to social mediato share a messagethat broke down Taylor’s (supposed) Eras makeup. Although Taylor has never come out and dropped her full makeup routine, we do know what her makeup artist likes to use on her, so there are a few products that have a high likelihood of being on her face during shows.
Ready to achieve a thunderstorm-proof beauty look? Keep reading to learn more about which makeup products Taylor just might be used to create her iconic on-stage beats.
The makeup products Taylor Swift reportedly wears on tour
FOXBOROUGH, MASSACHUSETTS – MAY 20: EDITORIAL USE ONLY Taylor Swift performs during The Eras Tour at Gillette Stadium on May 20, 2023 in Foxborough, Massachusetts. (Photo by TAS Rights Management/Getty Images)
Long-lasting makeup starts with a good primer. This Pat McGrath favorite is an ideal base for foundation since it hydrates, smoothes, and tones the skin. It’s made with hyaluronic acid and glycerin, which lock in moisture and keep skin looking soft and supple. It’s also formulated with cosmetic filler powder, which helps minimize and blur pores, fine lines, and imperfections. Thanks to its top-notch ingredients, this primer ensures makeup has a flawless, long-lasting finish.
This high-performance vegan foundation offers a natural, medium-coverage finish that looks gorgeous on all skin types. It’s offered in over 30 different shades, which means you can find the right match for your skin tone. Plus, it’s extremely buildable, so it can be as sheer or as full coverage as you prefer. One thing we like most about this foundation is that it leaves behind a luminous glow that makes skin look bright, healthy, and dewy.
To ensure foundation and concealer stay in place and don’t crease, it’s essential to use setting powder—and luckily, the Sublime Perfection Setting Powder is all you need. This finely milled translucent powder sets makeup and keeps it from running, smudging, and becoming oily. Its weightless texture mattifies the skin, minimizes shine, and blurs imperfections without caking or settling into fine lines.
Looking for an under-eye setting powder that won’t interfere with your concealer or eye makeup? Try this Pat McGrath bestseller. It’s specifically designed for setting and brightening the under-eye area without making the skin look dry or crepey. With a lightweight formula, it blurs fine lines, diminishes dark circles, and prevents creasing, all while providing a natural, soft-focus effect.
Looking for a stunning selection of highly pigmented, blendable eyeshadows? This palette is for you. It includes a range of 10 captivating shades, including shimmering metallics and romantic, velvety mattes. Feel free to get as creative as you want when creating eye makeup looks with this eyeshadow since the options are close to endless.
Achieve Taylor’s striking cat-eye with this waterproof eyeliner. It offers ultimate precision, allowing you to create bold eye makeup looks in no time. It lasts for 24 hours (including in torrential downpours) and is completely smudge-proof. The best part? It dries fast and leaves behind an inky, velvety opacity.
If there’s one thing we especially love about Taylor’s makeup, it’s her signature red lip. It’s bold, sexy, and undoubtedly stunning every time. This fan-favorite lipstick is made with a slew of hydrating ingredients that ensure lips don’t get chapped or dry. It offers bold pigmentation as well as 12 hours of smudge-proof staying power. Shop it in the shade Elson 4 to emulate Taylor’s iconic look.
Make skin look like it’s glowing from within with the help of this highlighter and balm duo. It comes in two different shades—bronze and nude—allowing you to choose what kind of glow you want (either warmer or cooler). The highlighter works to reflect and refract light, while the balm nourishes skin and locks in moisture. Put it on your cheekbones, nose, and eyelids to make your features pop.
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How To Make Your Makeup Last Longer
Now that you know which makeup products Taylor (reportedly) uses, it’s time to ensure they stay on your face as long as they stay on hers—rain or shine. Ahead, check out the top tips for how to make makeup last.
Step 1: Start With a Clean Canvas
Before doing anything, make sure your face is clean. Wash it with a gentle cleanser and apply moisturizer before putting on any makeup. This creates a smooth, fresh canvas for your products to layer on top of.
Step 2: Use a Primer
Primers create a solid base for your makeup to cling to. They can also blur pores, smooth out fine lines, and provide added hydration. The best tip when it comes to getting a primer is to choose one that suits your skin type (e.g., mattifying for oily skin or hydrating for dry skin).
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Step 3: Opt for Long-Wear Formulas
When picking out makeup products, look for items that promise long-staying power, especially when it comes to foundation, concealer, mascara, and eyeliner. (Oftentimes these are waterproof makeup products.) Both waterproof and smudge-proof formulas are designed to withstand sweat, humidity, and oil, which helps ensure your makeup stays in place.
Step 4: Set with Powder
After applying foundation and concealer, set them with a light dusting of translucent powder. This helps to mattify the skin, minimize shine, and lock your makeup in place. If you really want your makeup to stay put, you can also bake your makeup.
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Step 5: Layer Your Products
Applying makeup in thin layers helps it stick to the skin better and last longer. Be sure to let each layer of foundation or concealer dry before applying more on top of it.
Step 6: Use Setting Spray
Setting sprays are made to lock makeup in place and provide a natural, dewy finish. Once you’re done applying your makeup, mist a setting spray all over your face. You can also use a spritz of setting spray on your face after each layer of makeup if you really need it to stay.
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