This winter, the toffee makeup trend is all about warm, soft, and effortlessly radiant beauty. Think caramel, cinnamon, and buttery beige tones blended across eyes, cheeks, and lips for a look that feels cozy yet polished. It’s rich without being heavy—a subtle, glowing update to your winter routine that’s both approachable and luxe. Ahead, we break down exactly how to achieve this soft, sun-kissed toffee glow in one easy step-by-step routine.

Base
Start with a fresh, glowing canvas. After your skincare routine, apply a sheer tint—like Charlotte Tilbury’s Flawless Filter—for a natural, luminous finish. For more coverage, blend in a touch of your favorite foundation. Warm up the complexion with a bronzing serum, such as Drunk Elephant D-Bronzi or Westman Atelier Highlighter Drops, sweeping it lightly across cheekbones and temples for a soft, sun-kissed glow. Brighten under the eyes with a minimal concealer, then add a hint of cozy warmth to the cheeks with a brick-toned liquid blush, like Rhode’s Toasted Teddy. The result is a radiant, effortlessly wearable base that sets the perfect stage for toffee-inspired tones.

Eyes & Lips
Keep the eyes soft and inviting by sweeping the same brick-toned blush lightly across the lids for a monochromatic toffee effect. Gently tightline the upper lash line with a dark brown liner, leaving the lower lashes natural and clean. Curl lashes and apply a coat of mascara for subtle lift and definition. Mist a dewy setting spray to enhance radiance before moving to the lips. Outline with a nude-pink liner along your natural shape, then finish with a warm, tinted gloss to complete a soft, glowy toffee look that’s effortlessly chic.