With its thousands of beauty trends, TikTok is the perfect place to find makeup, hairstyle, and skincare, but we can also get lost among so many tips, so we bring you the 7 keywords that are most popular in the application, according to the eyelash brand Lilac St.
From Latte Makeup, Glass Skin, Facial Yoga, and Barbie Botox, these trends are a must to look at and try.
Top 7 beauty trends on TikTok today

Barbie Botox
Inject Botox into your shoulders to look like a Barbie? TikTok says yes. This trend takes the top spot of the moment and consists of two injections of Botox, one in each shoulder to reduce the appearance of the muscles in the area. In addition to lengthening your neck, it will help you release tension.
Latte Makeup
With the latte makeup trend, you can wear your favorite drink in your makeup. It consists of makeup mainly with brown and gold tones. The bronzer and nude lips are key to this look.
Glass Skin
If you want skin that looks flawless, you have to try the Glass Skin trend. Inspired by K-Beauty, the key to achieving this look is to have super-hydrated skin.
Micro Beauty
Micro Beauty = all in mini. Just as the name implies, this trend involves short bobs, small nails, and much shorter routines.
Facial Yoga
If you try facial yoga, all the muscles in your face will thank you. It consists of facial exercises that will help tone your face and that can be performed with instruments such as gua-sha, face rollers, and even your fingers.
Glossy Lips
Although the 2010s were dominated by Kylie Jenner-style matte lipsticks and matte lips, in 2023 this is a thing of the past. Now, glossy lips are the most popular. Among so many new releases of lip oils and glosses, there is surely one perfect for you.
Faux Freckles
One of the most popular beauty trends on TikTok and has been on the rise for years. Faux freckles (or false freckles) are the perfect complement to any makeup look. They will give you a sunkissed effect and nowadays, there are many special products for you to paint.
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