Selena Gomez practically combined her two best-selling products and created a new liquid contour that will give you an instant-defined look.
Just a couple of weeks ago we saw how Selena Gomez’s makeup routine went viral thanks to the fact that she gets a daily snatched look that highlights her features enough to look more awake and defined but at the same time naturally enough for you to believe that she woke up like this.

Little did we know that a new release was coming to us that would change the whole game: Soft Pinch Liquid Contour. The result? A naturally sculpted appearance that is never pasty, irregular, or greasy.
The technology of its best-seller the Soft Pinch Liquid Blush so loved by everyone is the “twin brother” of this new liquid contour that will make it super easy to use and with which its pigment will highlight the best of your features.
Two things that Selena Gomez promises with this new liquid contour:
- The buildable, streak-free formula blends evenly and perfectly and applies beautifully under and over makeup.
- Packed with long-lasting pigments for all-day wear that won’t fade: one dot goes a long way.
The contour is available in seven neutral, cool-toned shades: Gentle, Mellow, Solace, Serene, Tranquil, Peaceful, and Sublime.
The best news? Sephora has restocked! Yes, Rare Beauty by Selena Gomez Soft Pinch Liquid Contour is $3 dollars more expensive than Rare Beauty by Selena Gomez Soft Pinch Liquid Blush, but it is so worth it. Rare Beauty products tend to last without drying out.
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